Beauty Review: Too Faced Dew You Full-Coverage Foundation

Beauty Review: Too Faced Dew You Full-Coverage Foundation | Writing Between Pauses

I write about foundation a lot. Like, more than I ever thought I would, really. Which makes sense, as foundation is the makeup I bought use the most and struggle the most with. The truth is there is never going to be a perfect foundation that suits every skin type and every need. When it comes to my reviews, I’m often speaking just of myself and making generalizations for people with skin types similar to my own.

When it comes to foundation, I’ve reviewed Sephora’s and Ulta’s quizzes (as well as 6 different foundations). I’ve reviewed the Wet’n’Wild Photo Focus foundation and the Makeup Revolution stick foundation. I’ve even developed a process that I use for making sure my foundation lasts longer than four hours.

In the process, I’ve tried a lot of good and bad foundations. In writing my blog post on the Sephora & Ulta foundation quizzes, I discovered that the Too Faced foundations were, surprisingly, some of the best I tried. I didn’t love the Born This Way foundation, because the colors closest to my skin tone were all a bit off and I found it broke down a little too quickly. The Peach Perfect foundation was one of my absolute favorites, but the strong peach scent was a bit of a turn off and I found it oxidized a lot.

As a birthday present to myself, I decided to try the Too Faced Dew You foundation. It’s a full-coverage, but “glowy” foundation that was part of the fruit-themed collection that came out at the beginning of Fall. (I won’t get started on my tangent about that collection; it was extremely cute, but was definitely a summer collection, so I don’t know why it came out in September! From a marketing perspective, I had a lot of questions.) My hopes weren’t exactly high, but I was excited to try this foundation; I hoped it would combine the things I loved about the Peach Perfect foundation in a slightly less oxidizing formula.

Too Faced Dew You Full Coverage Fresh Glow Foundation

This foundation is marketed as a “hydrating” foundation; it’s “dewy” as opposed to matte, but still full coverage. Here’s what it promises:

Hydrate and brighten your Tutti Frutti complexion with this dewy, gel-cream foundation infused with soothing watermelons and cucumbers.

And here are some more promises:

  • 20 hydrating, brightening shades

  • Formula leaves skin with a glowing satin finish

  • Infused with soothing watermelons & cucumbers

  • Helps even skin tone

  • Gel-cream formula leaves skin ultra-hydrated and brightened

  • Non-comedogenic

  • Longwearing

20 shades isn’t exactly very many. However, there do seem to be a fair number of medium shades; the parts that are missing out are the darker shades which is a systemic issue in the beauty industry. It doesn’t make me happy to see this foundation with so few shades for people who are darker skin toned, but I know they just recently expanded the Born This Way shades. Here is to hoping they expand all their shade ranges for all their foundations and concealers.

The idea of a hydrating formula that is also long-wearing was very exciting to me, shade issues aside. I am oily (very oily) often because my skin gets dehydrated; so I need a combination of both hydration and powder to keep my skin looking decent throughout the day.

So what did I think of this foundation?

Is the Too Faced Dew You Foundation Good for Oily Skin?

My first impression was, just like the Peach Perfect foundation, it has a very strong smell. It smells strongly of watermelon. It’s not bad, but again, it is sickly sweet. It’s not as bad as the fake peach scent, but if you’re sensitive to smells, it can be a huge issue. I found that the watermelon smell didn’t bother me nearly as much as the peach scent, so it works for me. But if that’s an issue for you, this foundation may not be the one.

Just like the Peach Perfect foundation, I love how it looks on my skin as I’m applying it and immediately after. Most Too Faced foundations are very, very yellow to me; I feel like they struggle with pink or neutral undertones. However, I’ve found that Swan is a close enough match that I can tone down the yellow with concealer afterwards. The finish is absolutely amazing, though, and looked great after applying.

I’ve worn this multiple times for 12+ hours. I find that with my standard method of applying (The Body Shop mattifying spray and powder underneath my foundation, then powder on top as well), it lasts about 6-7 hours looking really good and without touch ups. After 6 hours or so, I start to notice it getting quite patchy; by 8-10 hours of wear, I usually have patches where it has rubbed off or simply disappeared completely. This isn’t out-of-the-ordinary for foundations and my skin; 6 hours is actually longer than I’ve ever gotten most foundations to last! I’m impressed for that reason; very rarely do I even wear foundation for 8+ hours. However, if you’re very oily, struggle to make foundation last, and work long days, again, this might be a more difficult foundation.

My favorite thing about this foundation is that it manages to be both dewy and matte on my skin. It doesn’t look matte-matte; you know that look of a very dry foundation. It almost makes me look old. This foundation doesn’t do that, but it does dry down—and that can make it oxidize a tiny bit. However, it’s not nearly as bad as Peach Perfect, so I’ll take it. I feel like it’s a very natural finish on the skin; not too matte, not too dewy.

How long does the Too Faced Dew You foundation last?

Is this the perfect foundation for oily skin? Well, I think it depends on what you’re looking for. For me personal, I place how it looks over any super long-wearing abilities. I tend to wash my foundation off the moment I leave work and I don’t wear foundation on the weekends, unless I’m going to an event. If you need long-wearing, I don’t think this is the best foundation out there for that. If you do want something that looks incredibly natural, this is a great option—and despite being “dewy,” it does work very well for my oily skin.

Have you tried the Dew You foundation? What did you think?